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Agentforce

Salesforce introduces Koa Decisions for faster enterprise AI choices
ModelsNovember 6, 2026, 17:00

Salesforce introduces Koa Decisions for faster enterprise AI choices

Salesforce has introduced Koa Decisions, a decision model that reads a request and a user-defined list of categories before selecting an answer in a single step. The…

Salesforce says policy update doubled Agentforce Memory recall
Products and toolsNovember 4, 2026, 19:00

Salesforce says policy update doubled Agentforce Memory recall

Salesforce AI Research says it has roughly doubled the memory quality of Agentforce by changing the rules that decide what an AI agent keeps about a customer. According…

Salesforce to Acquire Cresta to Bring Voice Agents Into Service Cloud
BusinessNovember 2, 2026, 22:00

Salesforce to Acquire Cresta to Bring Voice Agents Into Service Cloud

Salesforce has signed a definitive agreement to acquire Cresta, a company that describes itself as the voice-first operating system for customer experience. The deal is…

Salesforce to Buy Braze for About $5.66 Billion in Cash Deal
BusinessOctober 20, 2026, 14:00

Salesforce to Buy Braze for About $5.66 Billion in Cash Deal

Salesforce has signed a definitive agreement to acquire customer engagement platform Braze for approximately $5.66 billion in enterprise value. Braze shareholders will…

Salesforce wins up to £2 billion, 15-year HMRC deal to modernise UK tax services
BusinessOctober 15, 2026, 17:00

Salesforce wins up to £2 billion, 15-year HMRC deal to modernise UK tax services

Salesforce has signed a 15-year strategic agreement worth up to £2 billion with HM Revenue & Customs (HMRC) to modernise how the UK tax authority serves taxpayers. As…

Klient Adds Live PSA Dashboards Inside Salesforce With Klient Insights
Products and toolsOctober 15, 2026, 13:09

Klient Adds Live PSA Dashboards Inside Salesforce With Klient Insights

Klient has launched Klient Insights, a dashboard workspace built into Klient PSA, its Salesforce-native PSA for professional-services firms. According to the company, it…

Tottenham Hotspur Launches Ask Spurs, an Agentforce AI Agent for Fans
Products and toolsOctober 15, 2026, 09:00

Tottenham Hotspur Launches Ask Spurs, an Agentforce AI Agent for Fans

Tottenham Hotspur has launched Ask Spurs, a multilingual AI agent built on Salesforce Agentforce that answers fan questions on the club's website and app. According to…

Salesforce Customers Share How Agentforce Turns Cost Centers into Revenue
BusinessOctober 1, 2026, 17:00

Salesforce Customers Share How Agentforce Turns Cost Centers into Revenue

Companies including AT&T, Southwest Airlines and Canada Goose say AI agents are helping them move service teams from cost centers toward value centers, according to…