Dutch discounter Wibra moves all stores to Verkada's AI security platform

From local systems to one central platform

In the past, Wibra's security systems were set up and managed store by store. That meant the retailer worked with different systems at different locations. By choosing Verkada, Wibra wants to centralise management and improve its overview of camera security across its stores. According to the announcement, the company will now have a central view of every location from a single place.

The move is part of a wider effort at Wibra to professionalise its operations and put modern, IT-driven technology at the centre of the organisation. The search for a new platform began when Wibra's IT team took on responsibility for physical security. The team wanted a system that could be managed centrally and scale to every store. The search ran in parallel with a network renewal project, which is also part of Wibra's push for a stronger IT infrastructure.

Mathijs Eijbaard, IT Manager at Wibra, already knew Verkada. According to the release, what set the platform apart was its ability to monitor stores proactively, rather than only recording footage to review afterwards.

The role of Simac

The deal was made possible by Verkada's partnership with Simac, an IT service provider and integrator from Veldhoven with more than 50 years of experience and a strong focus on the retail sector. Simac added Verkada to its portfolio in 2025 to bring cloud-based physical security to organisations in the Benelux.

Simac says it sees growing demand in retail for security that does more than record footage. Retailers want to know what is happening in their stores, respond quickly to incidents and manage everything from one place, and Simac says Verkada delivers that.

Eijbaard said: "Voor Wibra vertegenwoordigt onze investering in Verkada een toezegging op het gebied van diefstalpreventie en winkel-optimalisatie." He added that the aim is ultimately to improve the shopping experience for customers, as well as the safety and job satisfaction of employees.

Marc Peston, General Manager Northern Europe at Verkada, pointed to Wibra's strong growth. In his words, its teams need a security system that is easy to manage and can scale with the organisation. He said the single platform gives teams faster access to the information they need to investigate incidents.

Next steps: POS integration and retail analytics

Wibra plans to link Verkada to more of its existing systems, starting with the point-of-sale (POS) system. By connecting transaction data to video footage, the team could match events at the checkout, such as refunds, cancellations or discounts, directly to the corresponding images. According to the release, this would give Wibra deeper insight into what happens on the shop floor.

The retailer also wants to make more use of Verkada's retail analytics. Occupancy trends, sales conversions and floor heatmaps should help it understand how shoppers move through a store. Wibra aims to turn those insights into better store layouts, staffing and performance.

About the companies and what it means

Wibra began as a family business, with its head office in Epe, and opened its first store there in 1956. It now has more than 375 stores in the Netherlands, Belgium and France, plus a webshop. Verkada describes its platform as covering six product lines: video security cameras, access control, environmental sensors, alarms, workplace management and intercoms. According to the company, more than 30,000 organisations in 170 countries use it, including more than 100 Fortune 500 companies.

For multi-site retailers, the case study illustrates the argument Verkada and Simac are making: security teams are increasingly expected to deliver both safety results and operational insight, and that depends on a platform that connects every store in one place and scales as new locations open. The release gives no figures on cost, timeline or results, so the benefits Wibra expects remain stated goals for now.