FISU and ViewLift Team Up on Streaming Platform for University Sports
The International University Sports Federation (FISU) and streaming provider ViewLift, a DAZN company, have announced an expanded technology alliance to bring streaming, AI-powered media management and event technology onto one digital platform. The platform is scheduled for full launch in January 2027, in time for the Changchun 2027 Winter Universiade in China.
- FISU and ViewLift, a DAZN company, announced an expanded technology alliance with Bornan Sports Technology.
- The platform combines streaming, AI-powered media management and event-technology infrastructure.
- A soft launch was completed in June 2026 across selected FISU properties.
- Full launch is scheduled for January 2027, ahead of the Changchun 2027 Winter Universiade in China.
- The platform serves FISU's 167 member National University Sport Federations and its global audience.
A single platform for streaming and event data
According to the announcement dated Oct. 15, 2026, ViewLift is joining forces with Bornan Sports Technology, FISU's Technology and Digital Data Partner. Together they aim to combine streaming, AI-powered media management and event-technology infrastructure on one digital platform. The platform is intended to serve FISU's student-athletes, its 167 member National University Sport Federations (NUSFs) around the world, and its global audience.
FISU and the world university sports movement will use ViewLift's direct-to-consumer streaming and content platform. It adds a fan-facing streaming layer on top of Bornan's existing games management, timing, scoring and results infrastructure. The companies describe the result as a more connected pipeline, running from live event data and broadcast production through to streaming and content distribution.
Soft launch done, full launch in January 2027
The collaboration completed a successful soft launch in June 2026, according to the announcement. That phase piloted core platform integrations across selected FISU properties. Additional functionality is now being introduced, which expands streaming distribution, automated content workflows and event technology integration across a broader range of FISU competitions.
The full launch is planned for January 2027, so that the platform can support the Changchun 2027 Winter Universiade in China. The alliance is meant to prepare the movement for its next Universiade season in 2027.
What the partners say
FISU Secretary General & CEO Matthias Remund said: "FISU's vision is to give student-athletes and fans a digital experience worthy of the sport they compete in and follow." He added that the partnership gives FISU the capability to reach a global audience with the quality seen across professional sport.
ViewLift President Manik Bambha said: "University sport has some of the most passionate fans in the world, and they deserve a streaming experience that matches that passion."
Executives from ViewLift and FISU will take part in a featured panel discussion at SPORTEL Monaco, which the release says will go behind the scenes of the alliance and look at the platform's capabilities and what comes next.
About the partners and what it means
FISU has driven world university sports since 1949. Its flagship events are the FISU Universiades, FISU World University Championships and FISU University World Cups, and its sports programme covers more than 60 sports.
ViewLift provides digital solutions for content owners, with expertise in live and on-demand video distribution. Its services include content management, multi-platform distribution, real-time analytics, viewer engagement tools and flexible monetization models (AVOD, SVOD, TVOD and hybrid). Its sports clients include the National Hockey League, 18 U.S. professional sports teams, six Regional Sports Networks, the Professional Fighters League and the World Racing Group.
For fans and athletes, the stated aim is a viewing experience closer to that of professional sport, backed by a shared data and streaming pipeline across FISU events. The release does not give pricing or details on how viewers will access the streams.
